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LVM Private Limited is a privately held company formed under the Companies Ordinance, 1984. It is the parent company of the luxury label MUSE. The company’s headquarters and manufacturing facility is located in the Quaid-e-Azam Industrial Estate, in Kot Lahkpat, Lahore.
The company LVM is primarily engaged in the designing, manufacturing, retailing, and export of fashion apparel and accessories, with a strong focus on creating high-end embroideries for the local market as well as for the export market.